What Are The Main Growth Drivers Of Gym And Fitness Industry Of India?
A number of significant development factors are propelling the rapid evolution of the fitness sector in India. The primary growth drivers of the segment are listed below:
- Millennials and Generation Z make up more than 65% of the population, who are under 35 years old. It is one of the primary target markets for fitness centers and gyms. According to India's Market Research on Fitness and Lifestyle Centers. Fit and ideal body type have become more popular concepts because to the growth of the internet and digital media. Additionally, it has strengthened the concepts of fitness, wellness, lifestyle, and health.
- In the past, males predominated in Indian gyms, but these days, women are aggressively signing up for memberships as well. According to a recent report, women make up 40% of gym patrons. People in their middle to late years are also enjoying physical activities such as yoga, pilates, aerobics, Zumba, and the gym. Indian gyms are developing specialized programs for women in an effort to attract a wider audience.
It is projected that 73.5 million Indians would have diabetes by 2025. Cardiovascular illnesses affect millions of people as well. Exercises for flexibility, strength, and aerobics can assist manage these conditions.
- According to Market Research For Lifestyle And Health sector, the fitness sector was profoundly impacted by the rise of social media and the quick development of influencer and celebrity culture. These media proved to be quite effective in promoting gym memberships, new trends in the fitness sector, and healthy lifestyles.
- The Fit India Movement is one of the awareness initiatives the government is implementing across India to encourage people to lead healthier lifestyles. This program's objective is to help participants transition from a sedentary to an active lifestyle.
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