Spa Industry In India- Factors That Are Driving The Demand
The Spa Industry In India has been witnessing significant growth rate that is a result of increase in the purchasing power and the rising awareness of wellness amongst the people.
It offers different range of spa treatments that mixes with the traditional Ayurvedic practices with innovative and modern therapies. The industry is growing as the preference of people for holistic health approaches and personalized wellness experiences are increasing. As the focus on quality service and natural ingredients is prevailing, spas in India are catering to a more clients seeking to escape from urban stressful life towards a well-being lifestyle.
The main growth drivers of Spa Industry In India are:
The main drivers of demand are urban millennials, foreign visitors, and business class individuals in their 40s and 50s.
Indians are demanding more wellness services, including spas, as a result of their growing health consciousness and desire for a stress-free, productive, and healthy lifestyle.
From medical wellness to daily health, a holistic approach, lifestyle modifications, etc., there is a general trend.
The emphasis is on feeling good on the inside as much as appearance.
Not just in Indian metropolises but also in tier 2 and tier 3 cities, there is a growing demand for spas.
With an increasing emphasis on relaxation, renewal, and recharging, the idea of vacation is evolving. Likewise, a lot of travelers these days often associate holidays with nutritional and lifestyle adjustments.
Larger national and international companies are starting to enter the once unorganized market. The category also piques the interest of PE investors.
The wellness business integrates seamlessly with various connected and adjacent industries, including travel and tourism, hospitality, food and beverage, retail cosmetics, healthcare, salons, sports, etc.
In the past, spas were constructed after hotels. Wellness and spas were intended to diversify revenue streams, much as line services. The concept of wellness and spas is central to the design, construction, and operation of many hotels nowadays.
So, Spa Industry In India is an expanding industry.
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