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Feasibility Studies: The Hidden Tool behind Every Successful E-Commerce Venture

  The Indian e-commerce market saw a turnover of USD 130 billion in 2024, and is slated to grow at a CAGR of 15% during 2025-2030. Across India, the e-commerce industry is evolving more-and-more into quick commerce (ultra-fast, on-demand e-commerce model). The government is giving pan-India e-commerce a major push through regulatory reforms and initiatives. Major among them are the National Logistics Policy (efficient supply chains with reduced costs), FASTag (automated highway toll-collection system), Government e-Marketplace (GeM), Online Network for Digital Commerce (ONDC), and PM-Gati Shakti (a 2021-scheme to provide multi-modal connectivity infrastructure to different economic zones). Technological progress, in the form of AI, ML, and real-time data analytics, is helping automate and modernize e-commerce operations. Significant rise in infrastructure development such as improving air & roads-based connectivity in the form of more NHs, SHs, and airports, is also a grow...

Why Market Research is the First Step to Winning in Tier-2 & Tier-3 Hyper-local Logistics

  Hyper-local logistics involves e-commerce brands quick-catering to customer orders with the help of local shops, retail stores, replenishment centers, and dark stores, all within a small, pre-defined area such as a city, a town, or a locality. It’s playing an increasingly-important role in the Indian e-commerce industry. This is true not just for metro areas and tier-1 cities, but also tier-2 cities (such as Agra, Chandigarh, Jabalpur, and Guwahati) and tier-3 townships (such as Mathura, Prayagraj, Madurai, and Udaipur). The logistics and delivery market in India saw a turnover of USD 228 billion in 2024, and is expected to grow at a CAGR of 7.7% during 2025-2030. The industry forms a crucial 7 th share of the Indian GDP pie. Quick commerce and rapid digital adoption by consumers have led many businesses to include hyper-local logistics within their business models. Customer-push towards instant user gratification and evolving consumer expectations for instant delivery is a ma...

From Farm to Consumer: How Market Research Helps Bridge the Gap in Agri-tech and Organic Food Value Chains

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The Organic Food sector and the Agri-tech market in India are playing a pivotal role to ensure the success of Green Revolution 2.0. The overall Organic Foods industry in India saw a turnover of around USD 2 billion in FY 2024-25, and is slated to proliferate at an impressive CAGR of over 20% during 2026-2033. Likewise, the overall Agri-tech industry witnessed a pan-India turnover of around USD 1 billion in 2024, and is expected to grow at staggering CAGR of over 50% during 2025-2030. When data-driven market insights back your decision and strategy of setting up an Agri-tech or an Organic Foods venture in India, you factor in your customers, market intermediaries, competitors, and demand-supply dynamics to make your decision result-yielding. You get to know the end-consumer of organic foods and agri-tech value chains, gain deep intelligence into your target market, analyze the historical, prevailing and future market trends, perform market STP (segmentation, targeting, and positioning),...

Unlocking Investment Opportunities in India’s D2C Organic Food & Agri-Tech Sector

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The Direct-to-Consumer (D2C) organic food and Agri-Tech sector in India is entering a phase of substantial growth, powered by increasing health consciousness and the urgent need for sustainable agricultural practices. To capitalize on this momentum, investors are now looking for data-backed strategies. Why is this sector attractive? The Indian organic food market is expected to grow at an average CAGR of almost 30% from its 2023 valuation of USD 1.9 billion to USD 12 billion by 2030.  More than 65 percent of Indian customers under 35 are prepared to pay more for products free of toxins.  With increasing interest in AI, IoT, and precision farming technologies, the Agri-Tech industry received USD 2.4 billion in funding between 2014 and 2022. Role of Market Insights: Feasibility Studies: Evaluate the scalability of ideas such as subscription-based organic food boxes through feasibility studies. For instance, organic foods have the potential to establish a high-retention niche in ...

Why Market Research is the Backbone of India’s D2C Organic Food & Agri-tech Revolution

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  The D2C Organic Food sector and the D2C Agri-tech market in India are playing a pivotal role to ensure the success of Green Revolution 2.0. D2C organic food brands are performing innovations to improve customer experience, foster customer loyalty, and gain deeper market penetration. Farm-level agri-tech is also seeing a lot of research and innovations these days, whether it be precision weather analytics, crop resilience, or micro-machinery to help improve crop yield as well as agricultural output.  Healthy competition, a constantly-evolving market, operational innovations, and some interesting supply-demand dynamics call for a research-first approach for new entrants, prospective investors, and existing businesses venturing into the Indian D2C Organic Foods & Agri-tech market segment. First, your D2C Organic Foods & Agri-tech market research professional partner needs to assess and estimate market demand across geography and time. Next, the buying behavior of D2C Or...

Feasibility Studies: The First Step to Building a Profitable D2C Organic Food Brand

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Economically, agriculture supports nearly half-the-population in India in a direct manner. It also forms a crucial 6 th share of the overall Indian GDP pie. D2C organic food brands are performing innovations to improve customer experience, foster customer loyalty, and gain deeper market penetration. Subscription-based models are working well in the D2C organic foods space. Health-conscious consumers are loving subscription boxes and curated bundles. Niche organic foods and personal care products are becoming highly popular among the health-conscious D2C consumers. That organic foods have no side-effects also contributes to the prevalent demand-rise. Increased consumer health consciousness and stakeholder emphasis on sustainability & ecological conservation means consumers want more of pure, natural, organically-grown food. A good feasibility analysis lets you plan your D2C Organic Food venture’s finances well-in-advance, ensures you make the optimal geo-selection with the best-pos...

Feasibility Studies the First Step to Setting up a Profitable PUF Panel Plant in India

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Setting up a PUF panel plant in India is a specialized, large-scale manufacturing business project. Doing so involves operational, economic, legal, and market complexities. And the work doesn’t end there, as profitability needs to be ensured. Sustainable PUF slabs manufacturing requires prior preparation and ground-work in the form of a professionally-conducted, customized feasibility study, followed by comprehensive business planning. It’s important for you to choose a reliable and thoroughly professional feasibility studies partner expert. Feasibility studies optimize your PUF panel plant strategy in terms of time, location, resources, capital, demand, and supply, ensuring you make the most out of your investment. Your business objectives are key to customize the feasibility study of your business idea, which is best taken care of by established professional market research & business advisory experts, who’ve a prior, in-depth understanding of the markets your PUF slabs plant wo...